How to get Sponsored, Part I

Ben WilsonWe recently completed two incredible sponsorship deals. One for Eddie Bauer/First Ascent which was sealed up this week and includes some very cool future video dispatches for Outside TV. The other with well-respected Niviuk Paragliders, who are now supplying the expedition with freestyle and acro wings for our upcoming flying expedition in Namibia, as well as planned future flying missions on The Best Odyssey. These two events made me realize two things. 1) We’ve come a long way from wandering around tradeshows disguised as magazine editors trying to get anyone with a pulse to talk to us and 2) we’ve learned a few things about not only getting sponsored, but creating a great relationship that is beneficial to both parties.